Michael DeRosa Exchange - New York City

- 45 Rockefeller Plaza 20th Floor, Suite 2000, New York, NY 10111

In the vast and dynamic real estate market of New York City, a one-size-fits-all approach rarely works, especially for unique, high-end, or complex properties. This is where Michael DeRosa Exchange - New York City distinguishes itself. More than just a real estate agency, it is a specialized real estate brokerage and marketing company that caters to a discerning clientele with a focus on "lifestyle" properties. Michael DeRosa himself is a licensed real estate broker and consultant with a reputation for his innovative and "out-of-the-box" marketing strategies. His firm is designed to provide highly customized solutions that go far beyond a simple listing, ensuring that each property is presented with its own unique identity and reaches the most qualified buyers.

The firm's expertise spans both residential and commercial real estate, with a particular emphasis on unique properties, from historic estates to private islands and development projects. Michael DeRosa Exchange operates as a licensed brokerage and marketing consultancy, offering a blend of traditional real estate services with advanced marketing techniques. They understand that incomparable properties cannot be treated as commodities. Instead, they require a tailored approach that highlights their specific features and lifestyle niche. This article will provide an in-depth look at what makes Michael DeRosa Exchange a premier choice for those seeking to buy or sell exceptional properties in New York, detailing their prestigious location, their multifaceted services, and their key differentiators.

Location and Accessibility

Michael DeRosa Exchange is strategically located at 45 Rockefeller Plaza, 20th Floor, Suite 2000, New York, NY 10111, USA. This address is in the heart of Midtown Manhattan, a world-renowned commercial and cultural center. Being in Rockefeller Plaza, the firm is positioned in one of the city's most prestigious and recognizable locations, which instantly conveys a sense of professionalism and authority. The building itself is a beacon of business and finance, providing an ideal setting for client meetings and business operations.

The location's accessibility is a significant advantage. Rockefeller Plaza is a major transportation hub, with multiple subway lines converging nearby, including the B, D, F, M, 1, 2, and 3 trains. This makes it convenient for clients and collaborators from all parts of New York City, whether they are in the city for a specific meeting or are local residents. The area is easily navigated on foot, with countless amenities and landmarks just a stone's throw away. This central and well-connected location allows Michael DeRosa Exchange to be at the forefront of the real estate market, ready to engage with clients from both the local community and around the globe.

Services Offered

• Real Estate Brokerage and Sales:

  The firm offers comprehensive brokerage services for both buyers and sellers of residential and commercial properties. They handle traditional listings, where the property is entered into the Multiple Listing Service (MLS), as well as privately held listings for clients who prefer a more discreet sales process. Michael DeRosa and his team manage every aspect of the transaction, from initial consultation and valuation to negotiation and closing, ensuring a smooth and successful experience for their clients.

• Customized Real Estate Marketing:

  A core specialty of Michael DeRosa Exchange is its highly customized marketing approach. They create elaborate marketing presentations for each property, utilizing professional photography and other promotional materials. This "custom marketed" approach, as opposed to simply listing a property, is designed to highlight the unique features of each home or commercial asset. Their marketing efforts are tailored to each property's specific lifestyle niche and are showcased through regional, national, and international marketing venues.

• Sealed-Bid Auction Services:

  For certain properties, the firm offers a sealed-bid auction marketing service. This process provides a structured and efficient way to sell a property, where interested buyers submit their highest and best offers in a confidential manner. This method can be particularly effective for properties that are difficult to value or are expected to attract a high level of competition. Michael DeRosa acts as the designated auctioneer, ensuring a professional and fair process for all parties involved.

• Real Estate and Investment Consulting:

  Michael DeRosa Exchange acts as a consultant to provide expert advice on a variety of real estate matters. This includes commercial real estate consulting, where they assist clients in acquiring U.S. real estate assets. They also offer advisory on complex transactions, such as sale-leaseback arrangements, to help owners monetize their real estate assets. Their consultation extends to a wide range of real estate types, including private islands, equestrian facilities, and development projects.

Features / Highlights

• Expertise in Unique and Luxury Properties:

  The firm's key strength is its specialization in unique, rare, and one-of-a-kind properties. This focus allows them to develop tailored strategies that go beyond what a standard real estate agent can offer. Their portfolio of properties is diverse and interesting, showcasing everything from historic castles to modern luxury estates. This niche expertise is a major reason why clients with distinct properties seek out their services.

• Extensive International Marketing Reach:

  Michael DeRosa Exchange provides true international advertising opportunities. They announce properties in multiple languages and distribute them through international channels that reach over 170 countries. This global reach is a crucial advantage for sellers of high-value properties who need to access a broad pool of international buyers and investors, including those from Asia, Europe, and Latin America.

• Discreet and Confidential Services:

  For clients who value privacy, the firm offers a discreet and confidential sales process. They can market properties privately to a proprietary database of ultra-high-net-worth clientele. This level of discretion is often a top priority for public figures, corporations, and high-net-worth individuals, and Michael DeRosa Exchange is known for its ability to handle these sensitive transactions with the utmost professionalism.

• Full-Service Marketing and Consulting:

  The firm’s dual identity as a real estate and marketing agency means they offer a comprehensive, integrated service. They handle everything from the initial property evaluation and professional photography to the final negotiation and closing. Their ability to provide in-house marketing consulting and project management ensures a seamless and efficient process for their clients, who don't have to hire multiple firms to achieve their goals.

Contact Information

Address: 45 Rockefeller Plaza 20th Floor, Suite 2000, New York, NY 10111, USA

Phone: (212) 757-1550

Mobile Phone: +1 212-757-1550

What is worth choosing

For those with a unique or high-end property in New York, choosing a real estate agency is about finding a partner who understands and can articulate the property's distinct value. Michael DeRosa Exchange is an outstanding choice for this reason. Their specialized focus on "lifestyle" real estate, combined with their innovative marketing and brokerage services, provides a clear advantage. Unlike agencies that treat every property as a simple commodity, Michael DeRosa Exchange crafts a tailored marketing strategy to attract the right kind of buyer, leveraging their extensive network and advanced techniques.

The firm’s expertise in handling sealed-bid auctions and their ability to market properties internationally are particularly valuable assets. For a seller of a one-of-a-kind property, this ensures maximum exposure and a competitive bidding environment. For buyers, it provides access to exclusive listings that may not be available on the open market. The firm's prestigious location at Rockefeller Plaza further adds to its credibility and convenience. Ultimately, choosing Michael DeRosa Exchange means partnering with a team that has a proven track record of successfully closing complex and high-value transactions, with the creativity and expertise to get the job done, no matter the market condition.

Michael DeRosa Exchange - New York City

45 Rockefeller Plaza 20th Floor, Suite 2000, New York, NY 10111, USA