Winick Realty Group is now RTL

- 655 3rd Ave 24th Floor, New York, NY 10017

Navigating the complex and fast-paced commercial real estate market in New York City requires more than just a real estate agent—it demands a team of seasoned experts with deep local knowledge and a history of success. Welcome to RTL, formerly known as Winick Realty Group, a premier commercial real estate agency that has been a pillar of the New York City community for over four decades. While the name has evolved, the commitment to excellence and expertise in the retail sector remains central to the firm’s operations. As a local business, RTL understands the unique challenges and opportunities that New York presents, from the intricacies of neighborhood-specific demographics to the latest market trends. This article is designed to give you a comprehensive overview of what makes RTL a distinguished choice for anyone involved in commercial real estate in the city, whether you are a business owner looking for the perfect retail space or a property owner seeking to maximize your asset's value. The firm's legacy and forward-looking approach are what truly set it apart in a crowded marketplace, providing clients with not only a transactional service but a true partnership.

RTL is conveniently located at 655 3rd Ave on the 24th Floor, in the heart of Midtown Manhattan, New York, NY 10017, USA. This central location places it within easy reach of numerous business districts and major transportation hubs. The office is situated in a prominent building, making it accessible for clients and partners. For those commuting by public transit, the location is a short walk from Grand Central Terminal, which serves as a nexus for several subway lines (4, 5, 6, 7, and S trains) and Metro-North Railroad, offering seamless access from all boroughs and the greater tri-state area. This prime address is also highly accessible for those who drive, with paid street parking available nearby, though as any New Yorker knows, public transit is often the most efficient option. The firm’s commitment to accessibility is also reflected in its wheelchair-accessible entrance, ensuring that all clients can visit the office without difficulty. The strategic location in Midtown East allows the team at RTL to be at the center of the action, close to many of the city's major commercial and retail corridors, which is crucial for staying ahead of market trends and providing real-time, on-the-ground insights to clients.

RTL offers a comprehensive suite of commercial real estate services tailored to the needs of both property owners and business tenants. Their expertise spans a wide range of functions, ensuring that clients receive a holistic and strategic approach to their real estate ventures. The services are not merely transactional but are designed to provide long-term value and guidance throughout the entire real estate lifecycle.

• Brokerage Services: The core of RTL's business, providing expert representation for clients in buying, selling, and leasing commercial properties. Their deep market knowledge allows them to identify and secure ideal opportunities.
• Business Advisory & Consulting Services: Beyond simple transactions, the firm offers strategic advice to help clients make informed decisions. This includes market analysis, site selection, and portfolio optimization.
• Investment Sales: RTL specializes in facilitating the sale and acquisition of commercial properties. They are known for their ability to source off-market deals, providing exclusive opportunities to their clients across various asset classes, not just retail.
• Landlord and Owner Representation: The team works with property owners, including institutional landlords and private investors, to market their properties, attract high-quality tenants, and maximize their return on investment through strategic retail leasing.
• Tenant Representation: For businesses seeking a new location, RTL acts as a trusted partner, helping them navigate the market to find the perfect space that aligns with their brand, budget, and business objectives. This is a key component of their retail leasing expertise.
• Portfolio and Project Management: They offer ongoing management services to help clients oversee their real estate portfolios and manage specific projects, ensuring smooth execution and successful outcomes from start to finish.

This diverse range of services demonstrates the firm’s capacity to handle virtually any commercial real estate need in New York City. They are positioned to serve as a single point of contact for complex, multi-faceted projects, from the initial consultation to the final closing.

RTL’s reputation in the New York City market is built on several key features and highlights that distinguish it from its competitors. While the firm has a long-standing history, its current focus on a progressive and entrepreneurial approach is what drives its success today.

• Decades of Market Expertise: With a legacy spanning more than 40 years, the firm has an unmatched understanding of New York City's commercial real estate landscape, particularly in the retail sector. This historical knowledge is invaluable for predicting trends and identifying unique opportunities.
• Focus on Retail: The firm’s name, RTL (an abbreviation for "retail"), highlights its primary focus. Their specialized knowledge in retail leasing gives them a significant edge in helping businesses find high-traffic, high-value storefronts and helping landlords secure the best tenants.
• Agile and Entrepreneurial Spirit: Despite its long history, the firm has rebranded to signal a new, forward-thinking direction. The new leadership is committed to being nimble, agile, and proactive, which is essential for adapting to the city’s ever-changing market conditions.
• Strategic Expansion: While retail remains their core, RTL is actively expanding its services into other asset classes, including mixed-use, multifamily, and office properties. This strategic diversification provides greater value to their clients and demonstrates their ambition to be a full-service commercial real estate powerhouse.
• Strong Client Relationships: The provided customer feedback, though mixed, points to a strong sense of professionalism and a "very easy to work with" nature from a satisfied client. The positive review highlights a client-centric approach, which is vital in a service-based industry.

These features collectively define RTL as a company that honors its legacy while embracing the future, making it a reliable and innovative partner for commercial real estate ventures in New York.

To connect with the team at RTL, formerly Winick Realty Group, you can use the following contact information. The company is located at 655 3rd Ave 24th Floor, New York, NY 10017, USA. You can reach them by phone at (212) 792-2600. The mobile phone number is +1 212-792-2600. It is highly recommended to reach out to them directly to discuss your specific real estate needs, as their services are highly customized. Whether you are looking to lease a retail space, sell a commercial property, or need expert advisory services, a simple phone call can connect you with a seasoned professional who can provide the guidance you need.

For businesses and property owners in New York, choosing the right commercial real estate partner is one of the most critical decisions you will make. RTL, formerly Winick Realty Group, is a compelling choice for several reasons that extend beyond a standard brokerage service. The firm’s long-standing reputation and specialized focus on retail are unique advantages in the New York market. They have not just observed but actively shaped the city's retail landscape for over four decades, giving them an unparalleled understanding of market dynamics, location value, and tenant-landlord relationships. The recent rebranding and expansion into new asset classes show a firm that is not resting on its laurels but is proactively evolving to meet the demands of a modern real estate market. This is crucial in a city where market trends shift rapidly. While one of the provided reviews indicates a negative experience, it is important to consider the full context of a firm with a decades-long history and numerous successful transactions. The positive feedback highlights their professionalism and ease of collaboration, which are essential qualities for any real estate partner. Ultimately, by choosing RTL, you are not just getting a broker; you are partnering with a firm that offers a comprehensive, strategic, and data-driven approach. They have the expertise to help you identify off-market deals, negotiate complex leases, and manage your portfolio with a long-term vision, making them a worthy choice for any serious commercial real estate endeavor in New York City.

Winick Realty Group is now RTL

655 3rd Ave 24th Floor, New York, NY 10017, USA